Blog
Notes on B2B website visitor identification, from the person building Knownly.
· 4 min read
How to see company names in GA4
GA4 can't show which companies visit your site. Here's why Google removed network data in 2020, and 3 ways B2B teams get company names back.
· 5 min read
How to identify B2B website visitors without cookies
You can see which companies visit your site using IP data alone, with no cookies or fingerprinting. How it works, what it misses, and the privacy rules that still apply.
· 5 min read
Why most of your website visitors stay anonymous
Visitor identification tools can only name companies on business networks. Here's where the rest of your traffic goes, and how to read match-rate claims.